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direct marketing

noun

Simple meaning

Marketing via a promotion delivered directly to the individual prospective customer.

Pronunciation

Say it like this:

derehktmahrkuhting

Say the bold part a little louder.

US device voice
IPA pronunciation (US)

dɚˈɛktmɑɹkətɪŋ

This word is pronounced essentially the same in American and British English, so one transcription covers both.

IPA (International Phonetic Alphabet) is a standard way of writing speech sounds.

Word Review

Definition

Everyday modern meanings first, grouped by part of speech.

noun

  1. businessmarketing

    Marketing via a promotion delivered directly to the individual prospective customer

  2. businessmarketing

    Marketing that reaches potential buyers by communications directly addressed to the consumer or customer.

Word Aura™

How this word commonly comes across.

This meaning: Marketing via a promotion delivered directly to the individual prospective customer

Used this way, direct marketing is a reasonably familiar word that usually carries little praise or criticism of its own. It turns up most in business or professional contexts.

Emotional tone
Neutral
Formality
Neutral
Intensity
Not strongly marked
How common
Moderately common
Connotation
Matter-of-fact
Usage feel
Neutral and straightforward

Where it naturally appears

  • Business/professional

Word Aura describes common impressions, not a measurement. Tone changes with sentence, speaker, relationship and situation.

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Dictionary data from Wiktionary via the Free Dictionary API. Simple meanings, combinations and word intelligence are built from verified reference data, no AI is used to load this page.