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brand

noun · verb

Simple meaning

A special mark or a name given to a product

Pronunciation

Say it like this:

brand
US device voice
IPA pronunciation (US)

ˈbɹænd

This word is pronounced essentially the same in American and British English, so one transcription covers both.

IPA (International Phonetic Alphabet) is a standard way of writing speech sounds.

Word Review

Definition

Everyday modern meanings first, grouped by part of speech.

noun

  1. A mark or scar made by burning with a hot iron, especially to mark cattle or to classify the contents of a cask.

  2. Identification mark on skin, made by burning

  3. A mark of infamy; stigma.

  4. A name given to a product or service

  5. The symbolic identity, represented by a name and/or a logo, which indicates a certain product or service to the public.

  6. A specific product, service, or provider so distinguished.

verb

  1. transitive

    To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound.

  2. intransitive

    To be very hot, to burn.

  3. transitive

    To make an indelible impression on the memory or senses.

  4. transitive

    To stigmatize, label (someone).

  5. Burn with a branding iron to indicate ownership; of animals

  6. Mark with a brand or trademark

    “When this product is not branded it sells for a lower price.”

Word at a Glance

Difficulty
A1 · Beginner
Frequency
Very Common
Typical Use
Everyday English

Word Aura™

How this word commonly comes across.

Aura for this meaning

This meaning: A mark or scar made by burning with a hot iron, especially to mark cattle or to classify the contents of a cask.

Used this way, brand is a reasonably familiar word that usually carries little praise or criticism of its own. It usually sounds natural in a wide range of settings.

Emotional tone
Neutral
Formality
Neutral
Intensity
Not strongly marked
How common
Moderately common
Connotation
Matter-of-fact
Usage feel
Neutral and straightforward

Word Aura describes common impressions, not a measurement. Tone changes with sentence, speaker, relationship and situation.

More ways to use brand

  • “There's a new brand of hero in the movies now.”noun
  • “When this product is not branded it sells for a lower price.”verb

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Common Patterns and Combinations

How this word naturally appears with others.

Name / symbolic

brand name

Identification / mark

new brand

Public

brand image

Other combinations

brand loyaltybrand equitybrand awarenessparticular brand

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Word Family

Related forms, grouped by how they connect.

Inflected forms

Grammatical variations of the same word.

  • brandedadjectiveInflected form

    Marked with a brand.

  • brandingnounInflected form

    The act of stigmatizing.

Word family

Words built from the same root.

  • brandynounDerived noun

    Distilled from wine or fermented fruit juice.

Compound terms

Established multiword terms.

  • branding ironnounCompound term

    Implement used to brand live stock.

  • brand-newnessnounCompound term

    The property of being very new.

  • brand-name drugnounCompound term

    A drug that has a trade name and is protected by a patent (can be produced and sold only by the company holding the patent).

  • brand namenounCompound term

    A name given to a product or service.

More about this wordSynonyms, forms, origin

Synonyms

Sense: mark

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Dictionary data from Wiktionary via the Free Dictionary API. Simple meanings, combinations and word intelligence are built from verified reference data, no AI is used to load this page.